VK Alcopop Bottles 24 x 275ml Case (Ice)

Product Information

All marketing activity, including official sponsorship of this summer’s most popular music festivals, will be based around the new slogan Make a VKend of It, which was developed with renowned agency, Team Saatchi. Jen Draper, head of marketing at Global Brands, said, “Fans of VK have spoken in their thousands and they want Watermelon. Pink drinks are hot right now and our consumers seem to think so too, plus Watermelon is set to be a key flavour trend in 2019 [2]. However, it’s not just about the on-trend colour – the taste is so important for VK, and our in-house flavour development team has been working tirelessly to ensure the Watermelon flavour tastes as good as it looks! We can’t wait for consumers to get their hands on the new flavour once it is officially available.” Charlie Leaver, Head of Brand at Global Brands: “We are thrilled to reveal our VK Ices Van, along with the first ever chance to try our limited-edition VK Ices. These Top 10 Chocolates Top 15 Chewing Gums Kinder’s Product Range Nutella’s Product Range Ferrero’s Product Range Kit Kat Range Cadbury Range ice lollies are made with all of the fruity fun and vibes of two of our best-selling flavours – VK Blue and VK Orange & Passionfruit, and are sure to be a hit across exclusive dates this summer.

The promoter’s decision in respect of all matters to do with the competition will be final and no correspondence will be entered into. a. inaccurate prize details supplied to any entrant by any third party connected with this competition;June, popular ready-to-drink brand VK is sweetening up summer with a VK Ices Van tour across the UK.

Insofar as is permitted by law, the promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss, damage, personal injury or death occurring as a result of taking up any of the prizes except where it is caused by the negligence of the promoter, its agents or distributors or that of their employees. Your statutory rights are not affected. The fastest growing traditional RTD in the UK’s off-trade [1], VK, today unveils its new VK flavour set to join the likes of Blue, Tropical Fruits and Orange & Passion Fruit. With a nationwide public search for a new flavour reaching over 6 million consumers across the summer – Watermelon beat the likes of Violet and Wild Fruits to be crowned the champ. We are putting an emphasis on social media in 2011 because it is a massive part of our target market’s lives, and an effective way to engage with them. Global Brands has taken on a new PR agency to specialise in consumer campaigns, and also appointed social media experts to boost VK’s profile throughout the year. Global Brands’ line up now includes fantastic brands, such as VK, Hooch, Franklin & Sons premium soft drinks and tonics, Hooper’s, Crooked Alcoholic Soda and Amigos Tequila Beer.

Preview

VK is now the number one student and number one RTD*, and the ultimate #DOUVK campaign is putting VK on the lips of all 18-24 year olds. VK tastes great on its own or mixed up into shared serves such as VK fishbowls.

If the winner does not claim their prize within 14 days from the date on which the promoter notifies you of your win, the promoter reserves the right to not offer the prize to anyone else.The winners will be responded to by Global Brands at the earliest opportunity before the Closing Date. Proof of age will be required. To get your free VK alcoholic ice lolly, you must be 18 or over. Customers will be able to get one free VK Ice lolly each. VK contains 4% alcohol by volume (ABV). The drink was launched in 1997 in Chesterfield, England. [4] Varieties [ edit ]