Vintage Poster 'Lovely Day for a Guinness' TOUCAN/BOTTLE Beer Alcohol Advertising Bar Pub Sign ART Print (A3)

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The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.

Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. Guinness Nostalgic Lion/Zookeeper Wooden Sign- this sign is made of wood and features a painted design in a weathered effect with the harried zookeeper. Alicia Cliffe, art director at AMV BBDO, said: “The idea was based on a truth that (almost) all of us share – when the shade catches up, we move into the sun. A really fun brief to work on with a great team.” Each floor of the storehouse has a theme: The first floor is dedicated to cooperage – the making of wooden barrels, the second floor has the tasting rooms, the third floor features advertising and a theater with classic TV ads, the fourth floor is where you can pull your own beer, and the fifth floor has Arthur's Bar.Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Along with the beloved toucan, many other signature Guinness animals make appearances on our Guinness wall art collection. Many vintage advertisements picture a lion hot on the tail of a pint-bearing zookeeper, all designed by John Gilroy in the 1940s &‘50s. These are: A bartender at one of Dublin's oldest pubs told CNN, "Our customers will certainly not go for that. Guinness is a traditional drink and I don't think people will sacrifice that for a little extra speed and efficiency." Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter.

GUINNESS will be breaking into new sunny territories to support Lovely Day for a Guinness, showing up at festivals across the summer, including Forbidden Fruit, All Together Now, the Big Grill and the Galway Races. The ‘Lovely Day for a Visit’ summer experience captures the best of the Irish outdoors under one roof. Everyone’s favourites, the beach and the park, have been reimagined throughout the Guinness Storehouse by Irish illustrator and Guinness collaborator Fatti Burke and includes an indoor beach installation, the leafy greens of the Irish park and a bespoke busking piano for visitors to enjoy. Guinness Metal Sign-Calendar- this sign is made of durable metal in a rectangular calendar shape. The iconic “A Guinness a day!” ad comes bellow with a yellow and a white oval one-month calendar. Alicia Cliffe, Art Director at AMV BBDO,said: “The idea was based off a truth that (almost) all of us share – when the shade catches up, we move into the sun. A really fun brief to work on with a great team.” The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin.These nostalgic pieces are sure to transport you to another time and arrest your imagination with thoughts of what it must have been like the day Arthur Guinness created his signature brew and changed the course of history. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. Atop the building, the Storehouse Bar provides visitors with a commanding 360-degree view of Dublin — with vistas all the way to the sea — and an included beer.

The temperamental Irish weather takes centre stage in a charming new commercial for Guinness. Released just in time for the paltry rays of summer sunshine the island might receive to arrive, the film depicts a group of friends who work together to stay out of the shade. This professional campaign titled 'Lovely Day for a Guinness' was published in Ireland in June, 2022. It was created for the brand: Guinness, by ad agency: AMV BBDO. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 1 year ago. Guinness Metal Sign - Toucan Weathervane- a colorful addition to any home decor is this metal sign showing off at the top of the slogan “Lovely day for a GUINNESS” in vibrant red letters, and below the famous Guinness Toucan. The inspiration for the campaign came from the bubbling of energy across the nation, of the potential of what is to come this summer. From long weekends and outdoor gigs to balmy BBQ’s and impromptu staycays there is a collective sense of seizing the day. Grab every little moment of fun and soak up every single ray of golden hour with a cold, smooth, creamy pint of Guinness. The work was directed by Molly Burdett at Spindle.As the warmer weather sets in across Ireland, Guinness has launched a major new ad campaign created by AMV BBDO. Jeanette Levis, Marketing Manager at Diageo, said: “We are so proud to share this new Guinness ad which captures a summer feeling like no other over a creamy, cold pint of Guinness. We are so excited for Guinness to make waves this summer with the campaign.” Kathi ‘Fatti’ Burke is an award-winning illustrator from Co. Waterford, Ireland. She has been working as a freelance illustrator since graduating from the National College of Art and Design in 2012. Her work revolves around the things she loves – food, home, jokes, colors, and tradition. As a book illustrator, she produces non-fiction titles across subjects such as female role models ( I Look Up To… , Penguin Random House) ancient civilizations ( Find Tom in Time, Nosy Crow) Irish heroes (Little Library, Gill Books), Evolution ( What The Dinosaurs Saw, Bloomsbury) and how things work ( Wheels, Pan Macmillan). Her first three bestselling publications in children's non-fiction ( Irelandopedia (2015) Historopedia (2016) and Foclóiropedia (2017) were a collaboration with her regular teammate; her father John Burke. She is currently studying for an MPhil in Children’s Literature at TCD Dublin. The Guinness Storehouse is thrilled to announce its brand new ‘Lovely Day for a Visit’ seasonal offering, which features all the summer must-dos under one roof, including a very special performance by Kelis on 4th July, and an electric DJ set with dance music duo, BICEP, on 21st June. Account icon An icon in the shape of a person's head and shoulders. It often indicates a user profile.