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Posted 20 hours ago

KTC Almond Oil 500 ml

£2.23£4.46Clearance
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About this deal

KTC (Edibles) is probably best known to the UK food industry as Britain’s largest independent manufacturer and distributor of oils and fats. The KTC and Sea Isle food brands, which it also markets here, are familiar to Asian and Afro-Caribbean consumers both in the UK and, through KTC’s export arm, in many countries overseas. KTC has had a busy last few months: significant new business wins on both the retail and foodservice fronts and the introduction of a number of new speciality products and recipe ingredients have gone hand in hand with KTC’s retail products’ increasing popularity with adventurous Brit consumers. It all means KTC is strongly placed for further growth all round, as Mike Baldrey, KTC (Edibles) Ltd’s Sales Director, explained to The Grocery Trader.

I’d like to see us continue to use our vegetable oils and fats as our bread and butter – forgive the pun! – while expanding further in the exciting arena of “New Continental Foods” and bringing in more profits from both areas. I’m delighted to see the increasing shelf space afforded to us by the multiples for these new KTC lines. Our oils and fats are generally refined in the UK and blended and processed by us in Wednesbury and Liverpool. We develop all our own products with the help of the refiners and Leatherhead Food International. The split between the major multiples and the wholesalers and smaller retail outlets is 2:1 in favour of the independent wholesalers and retailers, but the multiple business’s contribution has grown over 50% since January 2008. ALMOND OIL AS COOKING OIL This oil was extracted from sweet almonds, it is quite clear, pale yellow, low viscosity and mild pure flavor, so it comes as high-quality edible oil used. It is suitable for fresh salads, fruit salads, sauces and sweet dishes, also for frying or for fondue. In Indian cuisine, it is considered a “staple”.GT – What proportion of your retail and speciality sales go through supermarkets, Co-ops and C-store chains? How fast is this business growing? My brief is to control and oversee our profitable sales to all the market sectors we operate in. We are well represented in the Ethnic sector and have specialist operators in foodservice, bakery and ingredients, as well as sales agents helping us across the board. It is so good for our hair. I have noticed a massive growth in our hair, especially my daughter’s, since we started using it. GT – What is your brief as Sales Director? How are you organised in terms of sales to the different sectors?

It is a great multi-tasking oil. Fabulous for moisturising he skin (I add it to my regular lotion), conditioning he hair (I use it in my spray bottle with some water), and cooking. It’s quite simple: we offer personal attention, competitive prices and have 700 products to choose from. Pure, undiluted Almond Oil is the best for my hair and my daughter’s hair. I have only good things to say about this amazing hair oil. It is so good that I have had to buy 2 more bottles immediately, just so I don’t run out. GT – What standards do you work to? Have you won any awards for innovation, exports or other achievement?GT – You’re currently involved with South Asian and Caribbean foods. Are you looking at importing foods from any other countries?

Yes, we would like to hear from any importer or exporter who wishes to enter the UK market with a saleable product. We already work closely with Tilda and have just signed a dual branding agreement with CAROTINO, who are already in the multiples but want us to sell their products to the wholesale and independent retail trade. GT – Where are your other retail products and your speciality products made? Do you make these products in your own factories, or do you act as importers and distributors for them?I have used quite a few already, but I was not 100% sold on any until I tried this KTC Pure Almond Oil. This product is THE TRUTH! I can’t see myself using any other kind of oil. I have used them all, Coconut Oil, Olive Oil; and this Almond Oil is the best oil by far. I love it. My natural hair has had a full transformation. I am still transitioning, but I can see my hair fully transitioned in about 3 months.

The current owners of the business are the Khera family and myself, Mike Baldrey. Although I have a minority shareholding, it is significant. We have many of the most respected brands in the ethnic food industry, KTC, Sea Isle, Supermalt and Ashoka, to mention just four; we are always competitively priced and generally give an excellent all-round service. Quality has always been a top priority. We support the Notting Hill Carnival, as well as many food shows and regional Melas (Asian community festivals.) KTC has been a long term supporter of the Asian media, especially TV, films and magazines. We offer recipe leaflets on many items and have been associated with Madhur Jaffrey and other Asian cooks in the past.The Grocery Trader – When was KTC (Edibles) founded, and who by? What was the business’s initial focus? GT – The ‘corporate’ suppliers largely dominate the UK retail oils and fats market. What are the benefits to customers of dealing with an independent supplier like KTC? GT – Of your retail products, what proportion of sales is retailer private label and what proportion is branded? Do you have capacity to take on more retailer private label, and if so what kind of products? Mr Jernail Singh Khera founded KTC in 1973. The company originally began trading in cosmetic oils, as used in the Asian community for health and beauty purposes. Originally a partnership operating as Khera Trading Co, it became a limited company and the name changed to include the “edibles” for impact, in 1979.

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