ghd Max Professional Hair Straightener

Product Information

First came the Gold, which quickly became a best-selling styler after landing on our shelves in 2011. The clever features don’t end there: a rounded barrel allows for effortless snag-free styling, particularly when creating curls, while a ultra-speedy 30 second heat up time makes it a godsend on rushed mornings. styling plates harnessing two new generation heat sensors for consistent heat distribution, the ghd max hair straightener is ideal for styling long, thick and curly hair types in half the time*. Featuring bespoke Aeroprecis™ technology, a combination of advanced internal aerodynamics, a longer-life brushless motor and a contoured precision nozzle, the ghd helios delivers a powerful, concentrated airflow for smoother results and precise control. According to the brand, this technology allows the styler to recognize your hair's thickness as well as the section size, and speed that you are styling to adjust the power and temperature accordingly.

ghd platinum+ hair straightener | ghd® Official Website ghd platinum+ hair straightener | ghd® Official Website

If you’re creating curly hairstyles, use this cool tip to control the barrel when rotating it down the length of your hair. Borrowing more than you can afford or paying late may negatively impact your financial status and ability to obtain credit. Where the barrel and plates are slightly larger than the Gold, you get a bigger curl that’s full of body. This versatile ghd hair straightener has a rounded barrel, perfect for sculpting full-bodied curls and natural-looking waves with ease.What this means is that the styler has two, instead of one, heat sensors to ensure heat is evenly distributed from root to tip for super smooth results. While the Original can occasionally pull and tug hair, both the Gold and Platinum+ feel silky smooth, gliding through strands effortlessly. ghd's technology protects your hair from frizz and breakage as you style, but you should always spritz your locks with one of the best heat protection sprays. While it’s relatively lightweight, this styler may eventually cause arm ache for anyone with thick, long hair that takes a while to style. Then came Platinum+ which made headlines in 2018 (the year it launched) for being the world’s first-ever ‘smart’ straightener.

ghd Max Limited Edition Hair Straightener in Sun-Kissed Rose

Overall, the Gold is easy to use, and the rounded sides are a great bonus for anyone who wants to create curls and waves, too. Emma Stoddart is a freelance beauty journalist and self-confessed skincare aficionado with over five years’ industry experience. Discover our SMART ghd hair straighteners with ground-breaking ultra-zone™ technology that predicts the needs of your hair as you style for a flawless finish, personalised to you. Stylists to the stars use ghd products on all hair types to achieve flawless finishes for photoshoots, catwalks, and the red carpet.

While the Gold comes in a choice of black, silver, or pink – the Platinum+ is available in a wider array of hues, including black, white, red, blue, gold, and, our favorite, powder pink. It takes safety very seriously indeed too with a travel-friendly heat resistant protective plate guard and (best of all) an automatic sleep mode that switches the device off after 30 minutes – welcome relief for those heart-wrenching ‘did I leave my straighteners on’ moments.

GHD Hair Straighteners in Ireland | Millies.ie GHD Hair Straighteners in Ireland | Millies.ie

On first impressions, the Platinum+ and Gold look very similar with their curved, barrel designs and metallic grey plates.

To clean your ghds thoroughly, make sure the product is unplugged and apply nail-varnish remover or a small amount of soapy water to a cotton pad or clean flannel. This gives the styler an overall sleeker look and helps improve control as you can open and close the tool effortlessly without pulling or catching hair.

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Working at an optimum styling temperature of 185 degrees, the ghd platinum+ hair straightener protects the integrity of your hair without compromising on style, allowing for 70% stronger hair*, 75% more shine** and 2x more colour protection. Browse Millies to compare our premier ghd products and determine which is best for you and your needs. It’s not just poker straight hair that can be achieved with the fantastic range of stylers from ghd, but you can also curl, wave and flick your hair into any desired hairstyle. When the styler has cooled, fold the supply cord in the same way as it was first delivered in its packaging. Both our fine and thick-haired testers got on with this tool, saying it cut styling time in half (a big tick).These smooth floating plates have been designed with ghd’s advanced ceramic heat technology, allowing a consistent temperature of 185ºC to be maintained for optimal styling – cooler temperatures deliver poorer styling results while hotter ones can cause irreversible, unnecessary hair damage.