LG 43UP77006LB 43 inch 4K UHD HDR Smart LED TV (2021 Model) with Freeview Play, Prime Video, Netflix, Disney+, Google Assistant and Alexa compatible, Dark Iron Gray

Product Information

Percentage luminance drop at 20 degree vertical angle from the centre of the screen with 50% white output Choose from on of our Best Buy aerials to get a superior Freeview picture and make the most of your TV. Featuring an IPS 4K panel, this LG 43” TV offers 100% colour accuracy, even from a 60-degree angle. This means everyone in the room gets to see the immersive picture, with life-like realism. True Colour Accuracy takes this realism to the next level, delivering sharper, richer and more natural colour. If you don’t know your TV’s model number, don’t just make do with the default settings, as they often won't give you the best possible picture quality.

Percentage luminance drop at 20 degree vertical angle from the centre of the screen with 100% white output TV screens are a magnet for dust, but don't squirt some polish and rub it down like you would a bookcase. The delicate glass needs special attention or you risk scratching or taking some of the protective coating off. If you've been tweaking your picture settings trying to iron out issues with the image and you still aren't satisfied then it's possible that your TV isn't at fault. This LG includes support for HDR10 and HLG. HDR10 is widely used on UHD gaming consoles from Sony and Microsoft. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is seen as the standard for transmitting 4K signals. Max light output HDR (high dynamic range) while displaying a live scene and white square taking up 10% of the screen (measured in Nits)

Try your TV’s colour tone presets - some TVs come with colour tone options, such as cool, warm or neutral. Find the one which works best for your particular TV; you may find neutral is the best option.

Adjust the brightness – pause a scene in a movie with a lot of dark scenes, something like The Matrix or The Dark Knight. Toggle the Brightness control until you can only just make out the detail in the darkest areas. Max light output HDR (high dynamic range) while displaying small white square taking up 60% of the screen (measured in Nits) For connectivity, the LG 43UP77006LB features two HDMI ports, allowing users to connect multiple devices such as gaming consoles or Blu-ray players. Unfortunately, it does not support PC connectivity via the D-Sub interface. The HDMI version is 2.0, ensuring compatibility with various devices and enabling high-quality audio and video transmission. Percentage Luminance drop at 35 degree horizontal angle from the centre of the screen with 50% white output Some areas of the UK don't get strong signal either, which could account for poor picture or some channels not being accessible. How to safely clean your TV screenInstead, we have insider tips from our lab on how to get better picture on big-brand TVs. Have your remote to hand and follow these simple steps for crisp colours and choice contrast. If you fancy a more cinematic sound from your TV, then LG’s AI Sound should be music to your ears. Using AI algorithms, AI Sound up-mixes two-channel audio to virtual 5.1 sound – giving a much more immersive sound stage. The Quad-core processor also optimises the sound based on content type – giving clearer vocals with news and dramas. The powerful AI can also take account of your room’s acoustics and layout and adjusts to give the cleanest sound possible. If you’re mad about movies, you’ll love Filmmaker Mode on this LG 43 inch TV. Designed in collaboration with filmmakers and Hollywood studios, Filmmaker Mode lets you experience the cinematic vision, exactly as the director intended. Overriding the TV’s own motion and picture processing, Filmmaker Mode presents the correct aspect ratio, colour and frame rate – just as the filmmakers intended. Don’t have a Samsung, LG, Panasonic or Sony TV? See general tips on improving your TV’s picture, whatever the brand. Prices valid in stores (all including VAT) until close of business on 2nd November 2023. (Some of these web prices are cheaper than in-store, so please mention that you've seen these offers online.)

Adjust the contrast – now find a bright scene and change the Contrast setting until the picture is bright enough to be comfortable to watch, but without looking ‘washed out’.The LG 43UP77006LB television offers Intelligent Voice Recognition for easy control and navigation. With a display diagonal of 43 inches and 4K Ultra HD resolution of 3840 x 2160 pixels, it delivers sharp and detailed visuals. The television utilizes LED display technology for enhanced brightness and clarity. The screen shape is flat, providing a traditional viewing experience. With the inclusion of Intelligent Voice Recognition, users can conveniently control the television using their voice, making it easier to switch channels, adjust settings, or navigate the smart TV features. This feature adds convenience and accessibility to the overall user experience.