G.H. Mumm Cordon Rouge Non Vintage Champagne, 75 cl

Product Information

In 1964, René Lalou, the head of the Mumm Champagne House, and Léonard Foujita (1886–1968), a Japanese painter belonging to the École de Paris school of art, decided to build a chapel in the gardens belonging to the Champagne house. Begun in 1965, the Foujita chapel was entirely designed by Foujita in the romanesque style, who drew the plans and designed the ironwork, stained glass and sculptures. He supervised the building and interior decoration. It was founded by three brothers: Jacobus, Gottlieb and Phillip Mumm, German winemakers from the Rhine valley, along with G. Heuser and Friedrich Giesler on March 1, 1827, as P. A. Mumm Giesler et Co. P.A. were the initials of the Mumms' father, Peter Arnold Mumm, a successful wine merchant from Solingen. Mumm's label is famous for its red ribbon ( Cordon Rouge), patterned after and resembling the red sash of the Grand Cross ( Grand-croix)—formerly called Grand Ribbon ( Grand cordon)—the highest level of the French Legion of Honour. Carefully preserved in the Mumm cellars, they constitute an extraordinary range of aromas and flavours which evoke all the richness of the terroir. During blending, the Cellar Master selects an array of unique wines to produce champagnes that reflect the House’s excellence and unique style.

Mumm Cordon Rouge, the House’s signature cuvée, and Mumm Grand Cordon, presented in an innovative bottle, epitomise Mumm’s philosophy, based on authenticity, tradition, and an avant-garde approach.

This section does not cite any sources. Please help improve this section by adding citations to reliable sources. Unsourced material may be challenged and removed. ( January 2019) ( Learn how and when to remove this template message)

Discover all the secrets of champagne in a journey through the intimate setting of Mumm’s cellars in Reims. The result of 70 years’ work, dug into the Reims chalk subsoil, the cellars are home to all of Mumm’s champagnes, from the newest additions to the oldest creations that mark the history of the House. Protected from light and heat, it is in this 25 km labyrinth of underground tunnels that the champagnes and still wines develop, a treasure trove carefully watched over by the House’s Cellar Master…Mumm champagnes express century-old expertise, marked by a deep attachment to the Champagne tradition and a strong innovative spirit. This unique vision defines their style. These exceptional wines are waiting to be discovered and tasted during the grandest of occasions.

The House demonstrated its capacity for innovation as well as its strong commitment to terroir – one that has never wavered through the centuries – by setting up its wine presses directly in the vineyards, an innovation symbolising its commitment to quality that continues to this day. Thus in 1840, when the company acquired its first parcels situated in Verzenay, a wine press was built and installed at the same time, which is still in use today. In November 2016, G.H. Mumm announced the appointment of eight-time Olympic gold medallist sprinter Usain Bolt as its "CEO" (Chief Entertainment Officer) to feature in a multi-media promotional campaign. [ citation needed] Mumm today is one of the largest Champagne producers worldwide, famous for its red ribbon - Cordon Rouge patterned after and resembling the French Grand Cordon of the Légion d'Honneur. The tirage or bottling of champagne at G. H. Mumm & Co. (1879) Messrs. G. H. Mumm & Co.'s vendangeoir at Verzenay (1879) Mumm cellars in Reims Stretching over 30,000 hectares, the Champagne region benefits from a unique microclimate, marked by severe frosts during winter and plenty of sunshine in summer. These specific characteristics help preserve the finesse of the grapes and are propitious to optimal ripening. They also determine the personality of Mumm wines and define their aromatic complexity. The nature of this terroir, the richness of its subsoils and its specific microclimate, coupled with the House’s expertise, help produce unique wines, year after year.

Thanks to their delicate fruity flavours, the Mumm Le Rosé and Mumm Grand Cordon Rosé cuvées highlight the Cellar Master’s art of blending and the desire to create a new tasting experience. Inspired by the initial adventure of the company’s founding fathers, Georges Hermann Mumm tirelessly travelled the globe, across Europe and as far away as Australia and New Zealand to market his champagnes. Already at the turn of the twentieth century, the company counted some twenty subsidiaries in the world’s main markets, including the United States, Russia and Canada, but also Brazil and Peru. Georges Hermann Mumm’s greatest creation was certainly the famous “Cordon Rouge”, first released in 1875. The French confiscated all of the Mumm's property, although they had lived in Champagne for almost a century before World War I, because they had never become French citizens.