PurePlex Bond Reconstructing Shampoo, For all hair types, Professional Formula Nourishes & Rebuilds hair from within, Protects & Restores, 200ml. By Knight & Wilson

Product Information

This deep penetrating treatment for damaged hair by Joico is used as a treatment when you’re washing your hair. You use this in the same way you would use Olaplex No.3, and that is before shampooing. Apply it to damp hair for 10-15 minutes before rinsing out. You then use shampoo and conditioner as normal. The finish that it leaves in your hair is so similar to that of Olaplex 7. It’s a lightweight oil which leaves hair nourished and shiny, and a lot smoother looking. This hair product can be used every 2-4 weeks, depending on the condition your hair is in, rather than every week, so it should last you a long time too! Pros: It also claims to shorten blow drying time but I did not notice any difference in drying time when using this product.

Aqua (Water), Myristyl Alcohol, Stearamidopropyl Dimethylamine, Glyceryl Stearate, Citric Acid, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Bis-Ethyl(Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Ceteareth-25, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Benzoate, Hexyl CinnamalDoing it this way also helps you work out which treatment you prefer, as sets like this often have multiple products in them. This one has treatments 3, 4, 5 and 6. Aqua (Water), Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Urea, Sodium Bicarbonate, Triethanolamine It’s often used in hair salons too after a stylist colours your hair so you know it’s good quality! You can have Olaplex done in a hair salon, and there are also Olaplex productsyou can buy to treat your hair at home. This repairs hair damage by repairing the bonds and also prevents further damage as it has a built-in heat protectant which will help maintain your newly healthy hair.

Aldi recently brought out its range called Bonded, which comes under the brand’s beauty line Lacura. Of course it contains Olaplex’s famous bond-building technology and at the same time this lightweight, silicone-free serum gives you protection from both heat and pollution (thanks to the addition of antioxidant-rich Red Algae Extract). The range includes a Pre-Wash Treatment which is designed to repair the hair bonds and is clearly intended to be an Olaplex dupe. It gives almost identical results to the original product from Olaplex but is just a fraction of the cost. Image: Aldi UK-based Primark often comes out with some great dupes and their recent range contains some brilliant Olaplex dupes. Image: PrimarkHEALTHIER HAIR - PurePlex purple shampoo protects your hair's health from harmful ultraviolet rays and colour fading, while maintaining the perfect shade of blonde hair. Aminofix plex technology helps restore strength from within. This product from Korean brand Elizavecca went viral after people started comparing both this product and theElizavecca Milky Piggy Collagen Coating Protein Ion Injection to Olaplex 8 and 9 respectively. Image: Elizavecca