Key Person of Influence (Revised Edition): The Five-Step Method to become one of the most highly valued and highly paid people in your industry

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This probably is used as a device to encourage the readers to pay closer attention to what they are reading and to identify the niche in which they can become the key person of influence in. As a personal branding specialist, I read a lot of books on the topic of leadership, branding, and influencing. And just by giving [the products] names, it helps our clients understand what it is that they’re getting, what we are doing for them.

KPI is probably one of the best books on personal branding I’ve ever read – it doesn’t just provide you with the methodology, but also the steps you need to take to get there. This 21-day sprint levels up your working knowledge of succeeding in business through the times we are in. He's the author of the three best-selling books and has raised over thousands of pounds for charities all around the world.

I've completely restructured my business, and discovered some amazing insights about my business and what I need to do.

I don't own a business, nor am I some high flying professional but I just could NOT put this book down.But by all means, if the phrase 'Key Person of Influence' resonates with you (it does with me), then have a read and glean from it what is useful. Getting retrenched after 25 years was tough and while I knew I was standing on a mountain of value, I felt I needed more clarity as to what it could look like as a business.

It’s not that hard to become a Key Person of Influence and it certainly doesn’t take years to achieve.Like most books, it will meet you where you are and you will have to seek the things that have meaning in the context of your own stage of life. My daily goals have been challenged, life reshaped and outlook on being a KPI changed after spending hours re-reading and listening to this book. There’s no point pitching an idea unless you understand what the problem is that you’re able to resolve. An industry insight – you know your niche so well that you’ve been able to figure out how things should be done better, faster, cheaper and more consistently. Our business has almost doubled in size, and we have clients in the UK, in Europe, the Middle East and North America.