Lifebuoy Total Soap 90g (Pack of 12)

Product Information

In the late 1950's, a new scent of soap had entered the market, targeting consumers who wanted to get rid of their body odor. Here’s how it reached that goal, and why it’s still committed to making an even bigger impact in the years to come.

However, if you cannot access a sink or water supply, then alcohol-based hand sanitisers (60%) work just as well.Caring Vitamins Lifebuoy liquid handwash, infused with Vitamins B3 and E, boosts the skin's AMP production and leaves it clean, moisturised and protected for up to 10 hours*. In 2000, 189 countries pledged to work to reduce poverty and improve the lives of millions of people by 2015.

Although Lifebuoy is no longer produced in the US and UK, it is still being mass-produced by Unilever in Cyprus for the UK, EU (on hold and under investigation) and Brazilian markets, in Trinidad and Tobago for the Caribbean market, and in India for the Asian market. Lifebuoy has reached more than 60 million through in-school educational campaigns which teach children the importance of handwashing with soap. In Vietnam, this has meant around 10 million people being reached by the ‘Doctor Anywhere’ scheme, and in Bangladesh, more than 10,000 people have had full consultations with doctors when they most needed it.In 2020, we launched the H for Handwashing movement to drive systemic change by ingraining the importance of handwashing in children.

citation needed] The Lifebuoy soap manufactured in India and Indonesia for other markets including South and South East Asia has been updated to use red and other colours with ‘modern’ aromas.Our Secure Server Software encrypts your credit/debit card information to ensure your transactions with us are private and protected as they travel over the Internet. Alexanders of Welshpool is a popular family business based in Welshpool, Powys and has been established for over 50 years. To attract female consumers, who do not like the smell of Lifebuoy carbolic acid, Lifebuoy introduced a new ingredient, Puralin, and changed the soap to a softer, more feminine color. Lifebuoy has adapted and evolved its campaign to drive handwashing behaviours in times of need, making handwashing messages engaging and memorable. Accredited by the Royal Society of Public Health, we’re here doing what we do best, encouraging us all to make regular handwashing with soap and sanitising a lasting habit.