About this deal
It is the first K18 UK product to reconnect keratin chains once broken by bleach, colour and chemical services resulting is soft, smooth, strong hair with bounce that feels like new.
Harnessing a molecular breakthrough, K18’s science-driven formulas are proven to reverse hair damage.
Once dried, my hair was glass shiny after the use of my straighteners and the change lasted for a full 7 days before I needed to wash my hair again. K18 claim that their technology, named K18Peptide, is able to penetrate deeper into the hair strand than some of the other bond building products on the market, and uses biomimetics (it mimics nature perfectly) to be ‘recognised’ and accepted by the hair, meaning it won't be washed away. Begin with 1 pump of the K18 Mask and add more as needed depending on the length, thickness, and condition. K18 Leave-in molecular repair hair mask is an extraordinary new treatment for hair that has been damaged either by heat styling, the sun, bleaching, highlighting or any other colour service. Essentially, the K18 Hair Mask is a bond builder treatment that works to repair broken polypeptide keratin chains within the hair.
As instructed, I start with one pump of product, which looks like a laughable amount for my hair (I have fine hair but a lot of it, and it's currently so long, it's more than half way down my back). As a beauty editor, I hear a lot of buzz around certain products and at the moment, everyone seems to be going wild for the K18 Hair Mask. The Future Now Initiative is our way of investing back into communities with the same commitment to innovation and radical care.Infused with the proprietary K18Peptide, this strand saviour works in four minutes to rebuild broken bonds, before you style your hair. I have damaged blonde hair that dreads itself when it’s wet so to skip conditioner to apply this makes it a real mission to brush through and apply! We were proud to be one of the first salons in the UK to start offering K18 treatments and selling them.