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Posted 20 hours ago

Sekonda 1224 Men's Blue Watch

£14.995£29.99Clearance
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About this deal

Rather than competing with others with high quality mechanical movements, Sekonda opted for quartz movement. To create an appeal, they even changed their marketing and branding strategies. In the 80’s, Sekonda became a very popular name in the UK. In fact, they became the best-selling watch brand in the UK in 1988. Finally, Seksy Women’s Swarovski Crystal Bracelet Watch 2372 comes in my mind in the third place. This is the best ladies watch coming from Sekonda.

Those of you who have deep affection for crystals and jewels, will fall in love with Seksy Women’s Swarovski Crystal Bracelet Watch 2372. If you are looking for a feature-rich watch for formal occasions, Sekonda Men’s Quartz Watch 3847.27 might just be the best option. I think Sekonda used such a name for branding and marketing purposes to establish a Russian flavor! On the outer part, you’re getting case and bezel made of brass with polished rose-gold finish. The crocodile-embossed leather band only complements the looks and color scheme.

Then comes the impressive build quality. You can clearly see the difference in build quality with the poorer brands or any Chinese brands. The brand started journey in 1966 and they sourced all of their watches from the watch factories from USSR. That’s why, they used a foreign name to create a hype among the buyers. Sekonda used to be a big player in the international watch market even a few decades ago. But the reputation of the brand started declining after the fall of USSR.

After the dissolution of the USSR, things changed a lot. Sekonda stopped sourcing watches from the Russian plants and sought for new suppliers in the Asian countries. Also, the base of the watch has rose-gold finish throughout the body. It’s a very premium looking watch that every girl with rich taste will love. Product Specification – Seksy Women’s Swarovski Crystal Bracelet Watch 2372 Sekonda outsources most of the crucial inner parts of the watch. Most of their watches have Citizen Miyota movement. That’s how they can price these watches so aggressively. But Japanese giants like Citizen, Seiko, and Casio were dominating that market. Thus, Sekonda lost its identity since 1993.Of course, they saw new opportunities after the invention of quartz movement. Since 1993, all of the Sekonda watches are made in their Hong Kong facility. Despite their rigorous marketing being a British brand, they don’t have any manufacturing or assembly plants in the UK. Then, Sekonda Men’s Watch 3347.27 comes to the second position. You can’t deny the appeal of a well-built aviator watch.

I would name Sekonda Men’s Contemporary Midnight Blue (1634E.27) as the best Sekonda watch of the bunch. The design and the finish quality of this model are striking. The name Sekonda might not suggest you but it’s actually a British watch brand. Yes, the name “Sekonda” seems odd as the word comes from the Albanian language. It roughly translates to “Seconds” in English.Yes, Sekonda is a ghost of its former self in 2020. Once it was the best-selling watch in the UK, and now, people barely know the name!

As a fashion watch brand, Sekonda very good in quality. The manufacturers have put great effort on the design section of the watches. All of their watches are trendy and fashionable. First comes the most popular model from Sekonda – the Contemporary Midnight Blue. It’s a multifunctional chronograph model that shows day, date, and 24-h display. However, Sekonda is still known as a good brand among the users. Their strong build quality and 2-years international warranty speak for it.

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